In a bold move to foster growth in the cultural and tourism sectors, South Korea’s Ministry of Culture, Sports and Tourism has announced a series of innovative regulatory reforms. These changes, set to take effect later this year, aim to unlock new opportunities for both Koreans and international visitors by simplifying access to short-term lodging and easing restrictions on the export of contemporary artwork.
Revolutionizing Short-term Lodging
For the first time, Korean nationals will be allowed to book accommodations through home-sharing services such as Airbnb, breaking away from previous regulations that limited these services to foreigners only. This change is expected to cater to growing domestic tourism demand and encourage the development of new businesses in the sector. Culture Minister Yu In-chon highlighted the ministry’s commitment to amending laws and institutionalizing necessary regulations to facilitate this transition, aiming to create a more dynamic and accessible tourism industry.
Liberalizing Artwork Export Regulations
Another significant reform involves the export of artwork produced by Korean artists. Previously, artworks older than 50 years were subject to export bans, a regulation that has now been updated to allow the export of artworks produced after 1946 without government approval. This move is designed to stimulate the art market and reduce administrative burdens on artists and art dealers. The Ministry is also collaborating with the Cultural Heritage Administration and art industry stakeholders to establish a pricing standard and streamline administrative procedures.
Empowering Webtoons and Web Novels
The burgeoning industries of webtoons and web novels will also benefit from the regulatory overhaul, with an exemption from the government’s fixed book pricing policy. Recognizing the unique production and distribution models of digital content, this exemption aims to foster innovation and allow for more flexible pricing strategies that reflect the content’s characteristics. This approach is expected to revitalize the digital storytelling industry and provide readers with more affordable access to diverse narratives.
These regulatory reforms reflect the Ministry of Culture, Sports, and Tourism’s proactive stance on addressing industry challenges and adapting to the evolving needs of the cultural and tourism sectors. By easing restrictions and fostering an environment of freedom and creativity, South Korea is poised to enhance its global cultural influence and attract more visitors to explore its rich heritage and contemporary offerings.
