December 27, 2022 (DES MOINES, IA) – The Iowa Tourism Workplace introduced practically $300,000 in Iowa Tourism Grants to 33 organizations across the state. This system funds tourism-related advertising and marketing initiatives, conferences and occasions that profit each native economies and the state’s economic system with awards starting from $2,500-10,000 with a 25% money match.
O’Brien County Financial Growth Company (OCEDC) obtained a $10,000 grant to fund the O’Brien County Tourism Blogger Itineraries Venture. OCEDC Govt Director, Kiana Johnson, acknowledged, “With this grant, we will construct on the Ambassadors Venture from this previous 12 months and create distinctive “Blogger Permitted” itineraries for the general public. We’ll make the most of Social Media Influencers to create optimistic perceptions of Iowa with a give attention to how simple it’s to journey and reside in our lovely state.”
“We’re happy to spend money on campaigns that work to vary the notion of tourism in Iowa and encourage extra individuals to go to our state,” stated Amy Zeigler, supervisor of the Iowa Tourism Workplace. “These initiatives will assist us proceed the momentum and development of our trade.”
Guests spent greater than $6.1 billion throughout Iowa’s economic system in 2021, an growth of 35% over 2020 spending and inside 5% of a full restoration to pre-pandemic ranges. This direct customer spending influence generated a complete financial influence of $9.4 billion in Iowa, sustained practically 65,000 jobs and generated $1.0 billion in state and native tax revenues in 2021.
“Tourism is an important element to Iowa’s economic system,” Zeigler stated. “The $6.1 billion in customer spending means practically $16.7 million was spent each day by our guests.”
The Iowa Tourism Workplace, a part of the Iowa Financial Growth Authority, works carefully with group companions, points of interest and occasions, to advertise the state’s fantastically huge surroundings and distinctive historical past. Tourism in Iowa generated $1.8 billion in tax revenues in 2021, with greater than $1 billion supporting state and native governments, whereas using a complete of 65,000 individuals statewide. For extra info on the whole lot Iowa has to supply vacationers, go to traveliowa.com.