The Nationwide Park Service is understood for majestic landscapes, pure treasures and a witty, borderline absurdist social media presence.
Whether or not providing droll recommendation with a digital straight-face (“To keep away from crowds, go to areas which might be much less crowded.”), tapping into popular culture (a picture of a reclining marmot with the caption “I simply took a DNA check seems I’m 100%…a potato.”) or just stating the plain (“We’ve parks.”), the federal government company’s posts on Twitter, Instagram and Fb incessantly go viral.
A few of the greatest hits contact on the creatures that may be discovered within the park system’s territory — and why it’s a horrible thought to the touch, hassle or get too near them. Usually, a tip-slash-dad joke is adopted by key security info.
Matt Turner, who as soon as served as a information and interpreter at park service websites, runs social media for the Nationwide Park Service, working with a workforce of public affairs and digital media specialists. In a 2020 interview with the Belief for Public Land, he stated he took the social media reins in 2018 and has seen posts utilizing humor or popular culture references “actually resonate.”
“Over the previous couple of years, the Nationwide Park Service Instagram has gained a popularity for creating distinctive, humorous posts that intention to coach the general public and encourage guests to get open air and discover their nationwide parks,” Park Service spokeswoman Cynthia Hernandez stated in an e-mail. “Additionally, reminders to keep away from petting the fluffy cows. Security first.”
These are a few of the greatest — okay, most hilarious-but-true — latest wildlife ideas from the park service.